
Websites and software for businesses without an IT department. No page builder, no stack of plugins, no agency chain: you talk to the person who builds it. You tell me what bothers you, I tell you what it costs.
That is exactly the work. You get a site that runs, not a presentation. No page builder, no subscription, no hold music. If something breaks, you write to me and not to a hotline.
Instant or scheduled bookings, an admin area with its own database, automatic emails, and technical SEO down to the structured data.
On-page
Technical
Structure
Content
Measured by seobility.net on 28 July 2026.
Visit the site
You do not have to do everything at once. Usually it is one of these four, and that one already makes the difference.
From the first sketch to the day it goes live. It looks as good on a phone as on a desktop, gets found on Google, and sends enquiries straight to you. A landing page in two to three weeks, a multi-page site in four to eight.
When the structure is fine but nothing else is. A new look without starting from zero, faster, and finally clean on a phone. And accessible under the German accessibility act, which costs more to retrofit than to build in.
Everything you do by hand every week and should not have to. Quotes, invoices, appointment reminders, sorting and answering enquiries.
The site stays as it is. It becomes visible anyway: at the top of Google and in the answers of ChatGPT and Perplexity.
A short email or one phone call. I want to know what bothers you, not which technology you have in mind.
Within 24 hours: a fixed price rather than a timesheet, how long it takes, whether it is worth it. Including when the answer is no.
A first draft before you commit, if you want one. If you do not like it, you have lost nothing.
Built, shipped, monitored. If something breaks, you write to me instead of a hotline.
until you have an answer
contact, from start to finish
for the first draft
Three sentences will do: what you do and what is not working right now. Within 24 hours you have an honest read on scope, timeline and price.
Reach that no advertising budget paid for.
Before anyone visits your website, they have to have heard of you. I build that part too: content that travels on its own. Two accounts, neither with a single euro of media budget.
These accounts are experiments, not work samples from your industry. What transfers is not the subject of the videos but how the first three seconds are built. That is what decides whether a video gets watched at all.
Instagram
dailyraphood @dailyraphood
Rap and hip-hop account, grown purely organically
TikTok
Mr Han @issa3701
Personal account, grown purely organically
One single post
Over 1,500 new followers from one video, 1.3 million accounts reached, and 99 per cent of them were not following the account beforehand. What carried it was not the size of the account but the opening of the video.
One week
1.7 million impressions in seven days, plus 4,724 profile visits. An ad stops working the moment the budget runs out. There never was one here.
Why one video travels and almost none of the others do
The question came while scrolling, not from a marketing book: why did I watch this one video to the end when I swiped past the one before it in under two seconds?
The answer is a moment that makes the viewer ask themselves a question. Not a promise, not an announcement, but something that does not add up. As long as the question is open, they stay.
An example: someone dips an oversized cookie in milk and then bites the dry side. So why dip it at all? By the time the question is answered, the video is over.
For a business the mechanism is identical. Instead of showing what a product does, you build a moment that does not fit, and the product resolves it. That is where a video turns into an ad nobody skips.